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1 customer care
Mktg -
2 customer relations
Mktgthe approach of an organization to winning and retaining customers. The most critical activity of any organization wishing to stay in business is its approach to dealing with its customers. Putting customers at the center of all activities is seen by many as an integral part of quality, pricing, and product differentiation. On one level, customer relations means keeping customers fully informed, turning complaints into opportunities, and genuinely listening to customers. On another level, being a customer-focused organization means ensuring that all activities relating to trading—for example, planning, design, production, marketing, and after-sales of a product or service—are built around the customer, and that every department and individual employee understands and shares the same vision. Only then can a company deliver continuous customer satisfaction and experience good customer relations. -
3 customer focus
Mktgan organizational orientation toward satisfying the needs of potential and actual customers. Customer focus is considered to be one of the keys to business success. Achieving customer focus involves ensuring that the whole organization, and not just frontline service staff, puts its customers first. All activities, from the planning of a new product to its production, marketing, and after-sales care, should be built around the customer. Every department and every employee should share the same customer-focused vision. This can be aided by practicing good customer relationship management and maintaining a customer relations program. -
4 Watson, Jr., Thomas J.
(1914–93) Gen MgtU.S. industrialist. C.E.O. of IBM, 1956–70, who gave the company a strong core philosophy and led it through a period of complete domination of the computer industry. His beliefs, which centered on consideration for the employee, care for the customer, and taking time to get things right, are described in A Business and its Beliefs: The Ideas that Helped Build IBM (1963).
См. также в других словарях:
customer care — /ˌkastomerˈkɛr, ingl. ˌkʌstəməˈk0ə(r)/ [loc. ingl., propr. «cura (care) del cliente (customer)»] loc. sost. m. inv. assistenza clienti, servizio clienti … Sinonimi e Contrari. Terza edizione
customer care — UK US noun [U] ► CUSTOMER SERVICE(Cf. ↑customer service) … Financial and business terms
customer care — UK US noun [uncountable] business the activity of looking after customers, and helping them with any complaints or problems Thesaurus: activity of sellinghyponym … Useful english dictionary
Customer Care — Unter Kundendienst oder Kundenservice versteht man zum einen eine organisatorische Einheit in einem Unternehmen, zum anderen die Leistung dieser Abteilung oder des ganzen Unternehmens. Im Handel werden unter Kundendienst Zusatzleistungen… … Deutsch Wikipedia
Customer Care Concept — Das Customer Care Concept bzw. Kundenbetreuungskonzept beschreibt eine mögliche Service Organisation mit dem Ziel der Optimierung und Automatisierung von Service Prozessen. Das Schema einer solchen Service Organisation lässt sich mittels der… … Deutsch Wikipedia
Customer Care Center — Blick in die Großraumvariante eines Callcenters mit abgeteilten Agentenarbeitsplätzen und kommunikativer Sichtverbindung durch blickfreie Wände Als Callcenter (von engl. call center; dt. „Telefon Beratungszentrum“) oder Customer Care Center (zu… … Deutsch Wikipedia
customer care — забота о клиентах a load of care бремя забот foot care cream крем для ног foot care liquid лосьон для ног reasonable care разумная забота helping care забота о нуждающихся … English-Russian travelling dictionary
customer care — UK / US noun [uncountable] business the activity of looking after customers, and helping them with any complaints or problems … English dictionary
customer care — /ˌkʌstəmə keə/ noun looking after customers, so that they do not become dissatisfied … Marketing dictionary in english
Microsoft Customer Care Framework — A possible implementation of CCF Agent Desktop Developer(s) Microsoft Stable release 2009 SP 1 / March 31, 2009 … Wikipedia
Electronic Customer Care — Der Begriff Electronic Customer Care (ECC) (wortwörtlich übersetzt „Elektronische Kundenpflege“) bezeichnet diejenigen Maßnahmen, die zur Verbesserung und Aufrechterhaltung von Kundenbeziehungen auf elektronischem Wege dienlich sind. Der immer… … Deutsch Wikipedia